Hi everyone! Hope you are doing well. Through the last application season I was fortunate enough to review a number of essays and help some great applicants with their journeys to business school. Thank you!
Through that work, I came across a number of essay writing "issues" that were common among applicants. I thought it might be helpful to share these along with my tips for remedying them as people start to gear up for the new season. please let me know if you have any questions!
Writing Tip #1: Be specific about what you want to do
As you all know, many schools ask to hear about what you want to do with your career. Even when questions were as clear as "What are your short-term and long-term career goals," I reviewed many essays where even after I was done reading I had no idea what the writer wanted to actually do with his/her career. Often times applicants would lay out the qualities of the organization they are looking for (i.e. "I want to work somewhere with a strong culture of fun," or "I want to work somewhere where I will be challenged by my peers"), but I had no way of knowing whether they wanted to do that in an organization that already exists or if they wanted to start their own company. I had no way of knowing what field (i.e. retail, investment banking, etc.) excited them the most. I had no way of knowing what sort of function (i.e. strategy, marketing, etc.) they would want to do within that company. I had no way of knowing what they really wanted. Remember that the purpose of all the essays are to give AdComs an idea of who you are; with an essay like this, they should ideally be able to imagine what you would desire professionally if they met you in a "career counseling" situation. This is your chance to show them what you are passionate about, don't waste that chance!
Disclaimer: the thoughts and ideas represented in this blog are my own and do not represent that of any specific business school or Admissions Committee or office.